+44 (0)121 272 7780
Customer Support
About Us
At The Fuel Store, our business is motion
We Fuel The Impossible
We first started off as a small fuel card reseller, providing customers with one fuel card as a fleet solution. As time progressed and our business grew, we branched out into different sectors within the industry, allowing us to provide more solutions for fleet managers.
At The Fuel Store, our business is motion. From sole traders to fleets that expand to every corner of Britain’s roadways, our customers’ work is carried out by getting from A to B. We fuel the journey. To us, fuel is more than a commodity. It’s a job well done, it’s delivering vital goods and services, it’s growth and expansion, and it’s reaching limits you didn’t think possible.
Fleet Management Solutions
Yes, we sell fuel cards, but we deliver outstanding fleet management solutions. Whether you’re looking for value-led pricing for better forecasting, simple fuel invoice management, or experienced support to navigate your fleet with confidence, we’re a family you can rely on.
Fuelling Better For The Long Haul
Our business was founded on one principle: fuelling better for our customers. Better service. Better terms. Better price management…the list goes on. We’re led by the same family values that formed our beginnings, and, to us, you’re not just a number, you’re our priority. Sure, without us, you could fuel anywhere, but with The Fuel Store you’re going places. We fuel better for the long haul. Keep on moving.
Follow Our Journey
2016
Opened our first office at 3 Temple Row West. Found our feet as a fuel card reseller
2017
New office at Bank House for 43 people. Seeing good growth in customers and volume
2018
Continued investment in people. Heavy focus on Customer Journey and business processes. Launched Advantage Card
2019
Launch of Clean Air Partnership (CAP). Received Fleet Fuel Company of the Year Award. Began the build of our people focus
2020
Resilient growth through Covid-19. Launch of FraudGuard. Business transformed with introduction of new departments
2021
Brand refresh in responses to significant traction in the market place. Launch of Esso Card and Telematics. First digital product brought to market – Fuel AI.
2022
Grow our digital offering by building on our customer portal. Move to 14th floor to house 100 people. Launch of the FuelGenie card and energy brokerage
Jamie Bridgen
Founder & CEO
Jamie’s background is Mechanical Engineering, which before founding The Fuel Store saw him design valves and actuators for naval submarines and battleships, the precision and detail is a part of everything he sets out to accomplish. He would admit that outside of work his precision can be a problem when his wife Mehma, our Co-Founder, feels he is applying this to day trips with their daughters.
Mehma Bridgen
Founder & CCO
Mehma has been immersed in psychology from very early on, having specialised in Clinical Psychology to her various roles within the police force, she is passionate about connecting with people and bringing a solution focused approach to our clients. She is also trained in project management and has openly said she can be a bit obsessed with running everything like a project, including her husband Jamie.
Mehma is a busy mum, enjoys walks and the outdoors and is a lover of the crisp autumn months.
Richard Hockley
Finance Director
With a mix of experience in both SMEs and large corporates, Richard is responsible for steering the company’s financials as we continue to grow. Before starting his career in finance, Richard worked as a ski guide in the French Alps and remains a bit of an adrenaline junkie. When he can’t get to the mountains, he can usually be found speeding across a chilly lake on waterskis or a wakeboard together with his young family.
Gareth Perks
Sales and Marketing Director
An experienced sales and marketing leader, Gareth has a passion for transforming businesses through innovative customer experiences, multichannel marketing and establishing strong customer and partner relationships. A seasoned traveller, Gareth’s favourite destination so far has been Salzburg, Austria and, as a keen karaoke-er (yes, really!) he would love to visit Japan.
Craig Kemp
Head of Operations
Deliver the customer strategy leading the industry on service and growing our product and project portfolio.
Key Skill Set:
Customer journey, Influencing change, Customer Satisfaction, leadership.
Activities & Hobbies:
Football